There are many ways to bring your business online and choosing the wrong one can be both costly and disastrous. You must do your market research first, it is an ongoing process that never ends but you have to start somewhere. Start Local - Start Offline The first thing you need to do is identify your local competition. ‘Local’ will mean different things for different … [Read more...]
Education! Education!! Education!!!
Recently something crossed my newsfeeds that made me think of my Dad. He was a very wise man in many ways and completely daft in others if I am honest, but that’s another story. He had to leave school very young, which he always regretted but, despite that, he never stopped learning. He would frequently say that ‘a day when you don’t learn something new is a wasted day’. He, … [Read more...]
The Cost Of Free
On Monday, quietly and without fuss, Feedly announced Pro Accounts. They didn’t make a fuss about it because they are not widely available yet, they were initially only offering 5,000 lifetime accounts at a cost of $99, the usual price will be $5 per month with an annual payment discount when it launches fully in the Autumn. I grabbed one as fast as I could, not because of … [Read more...]
Bringing Your Business Online – The Key To Success
There is a simple key to success when you bring your business online. Without it, you will fail. The trouble is most offline businesses don't realise just how necessary it is - and how different it will be to their current experience. The Magic Key Having made the decision to go online, you get the buzz of excitement that goes with any new project and dash off to consult … [Read more...]
Refining The Feeds
Known fact – I am a Feed Junkie. I think RSS feeds are one of the greatest things ever invented, right up there with Ice Cream, Chocolate and Louis Roederer Champagne. In preparation for this article I counted all the feeds in my Reader. I am not going to confess the exact number, which are ruthlessly sorted and filtered. Suffice it to say that with all the various niches I am … [Read more...]